Saturday, 31 May 2014

A day to discover local menswear design

Everyone has their right to fight for their dream and future - I was indeed impressed by my design classmates who launched their own fashion label with their passion in Hong Kong, (Yea we all know its hard as there isn't a trend to support local design in HK. Weird but true.)
In the hard time of HK design industry, my friend Derek Chan is brave to start up his design business and named as DEMO. - demonstration of fashion creation and concept in a contemporary but classical way.

For me it's more than just a clothing label - but to express the possibility of contemporary design details, cutting and elements into our daily life.

My very first try on the runway looks from the up-coming DEMO. FW'14 collection.

The royal blue length coat with interesting cut-out details on the elbow; arrow cut and small 'teeth' button on the shirt cuff; a new cut on the pants in grey and black - I was surprise on all those little creative ideas which make the collection interesting.

The details are just good for the daily life yet stylish, simple, not too over but to standout your total look.  I need not to work with the spotlight every single minute and it helps me to make a balance.

Houndtooth check is also a highlight of the collection, it comes with denim in a jacket style, way too easy to strengthen your look along with simple plain shirt and pants.

A neat cut shirts with angled collar, I love the hand feel and thickness of the material and it makes me need not to wear too much for the normal office work in the winter. 

This short pants makes my leg look longer and slimmer by the bias cut too!

How do you feel that small teeth button ? Although it's not too functional, it's indeed the interesting details for the shirt part (yea true it's enough to see so much boring shirt designs in the market)


Trust we are easy to get a simple suit from the mass market but hard to find a way to support local creation because of the accessibility of info. distribution. Let's come with me to get to know, to support HK local designer, and, this is a top reason why I start blogging.


To explore more about DEMO., please do not hesitate to visit their website as below:
http://www.demo-fashion.com/


ABOUT ME | ZAC POON 
zachariahmanhopoon@gmail.com
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